Courchevel It is preparing a complete overhaul of its historic nighttime toboggan run between Courchevel 1850 and Courchevel Village. Named Fera Lumia, the new experience will rely on light and sound to transform the track into an immersive experience.
The sled will remain the same. The decor, however, will change completely. Courchevel He is working on a new identity for his famous night descent connecting 1850 with Courchevel Village. His name? Fera Lumia.
A track transformed after nightfall
The idea is to no longer offer only an illuminated descent, but a real scripted course. Lights, sound effects and visual elements must accompany the torches throughout the entire route. The concept is developed with the agency Thuria, specialized in design and brand identity.
This transformation is part of a strong trend: resorts are seeking to give infrastructure a second life after the ski season ends, without necessarily building new heavy equipment.
Make the day last longer
The descent between Courchevel 1850 and Village is already a classic of après-ski events. By staging it, the resort wants to make it an autonomous experience, identifiable just like an attraction.
The Courchevel 80th anniversary winter will be marked by numerous heritage and event projects. Fera Lumia brings a more playful aspect to this anniversary season, with a product aimed at both families and groups of friends.